This project was made in my time working with the company Sayollo, an Israeli startup that specialize in in-game native ads and its main product gComm the first-ever purchasing platform of real-life products sold directly inside mobile games without leaving the game.

Download CV

AMAZON

Platform

Mobile

Client

Sayollo

Deliverables

UX, UI, Demo Video

Tools

Figma, Photoshop, Illustrator, After effects

PROJECT BREIF

Research Amazon, ebay, and other online commerce platforms and provide a solution to their abandoned carts with the use of Sayollo's gamified commerce platform.

WHAT ARE ABANDONED CARTS?

When a user adds a product to the online shopping cart of an e-commerce site but doesn't proceed to checkout and complete the purchase

Why users abandon carts?
  • Interface Complexity
  • Lack of trust
  • High shipping costs
  • Price is too high
  • Lack of payment options
  • Technical problems

Project Brief

Research Amazon, ebay, and other online commerce platforms and provide a solution to their abandoned carts with the use of Sayollo's gamified commerce platform.

WHAT ARE ABANDONED CARTS?

When a user adds a product to the online shopping cart of an e-commerce site but doesn't proceed to checkout and complete the purchase

Why users abandon carts?
  • Interface Complexity
  • Lack of trust
  • High shipping costs
  • Price is too high
  • Lack of payment options
  • Technical problems
RESEARCH

Even though this field is very complicated and vast many of the eCommerce platforms shared common issues and it was my job to create a product that aligns with Sayollo's ideals and services which will benefit both parties.

$6.3T
$1.1B
Revenue in 2022
Mobile revenue
84%
72%
Abandoned Cart (Mobile)
Abandoned Cart (Desktop)
$6.3T
$1.1B
84%
72%
10.4%
Revenue in 2022
Mobile revenue
Abandoned Cart (Mobile)
Abandoned Cart (Desktop)
Sales growth in 2023
Main Persona
Gen-z
Age 18-28
Employment Part-time
Status Not married
  • Minimum Wage Income
  • College Student Education
  • Hobbies: Sports, Computers & theather

Fashion

Shopper

Tech-savvy

Goals

Find deals on products he needs at the lowest cost and the least hassle, browse for new items and see the latest trends available, buy stuff without leaving the house.

Pain points

massive amount of products which mostly lack relevance, long complex experience, technical problems prevent completion of purchases, no incentives.

"I try to find a product which I cant get locally in a good price as soon as possible with ease"
Intro

The idea was to partner with eCommerce sites and offer them another platform where they can reach their audience and provide a gamified experience with points, discounts, and incentives that would lead them to complete the purchase of their abandoned carts.

VISION

Provide eCommerce sites with another platform where they can reach their audience and sell their products to increase conversion and give a solution to abandoned carts.

Challenge

Introducing a new gamified points to discount system in-game with a commerce interface that would be simple to understand and help complete purchases of abandoned carts.

problem

Create a points system through game points and account linking to multiple sites and create a simple and trust worthy experience for users to checkout their abandoned carts.

solution

Gift users initial points just for linking their eCommerce sites accounts, in addition to game acquired points and convert them to real world discount on the platform.

GAMING COMMERCE

With the integration of Sayollo's gaming commerce platform we would offer eCommerce sites another platform for awareness and not only that but also provide conversion and a solution to their abandoned carts.

Content

For this Project I had to create a UX/UI workflow, wireframes, screens, animations and interactions that would demonstrate the purpose of this new product through a simple to understand but comprehensive short video.

partnership Presentation

SUMMARY

Sayollo met and presented the partnership idea with multiple big eCommerce companies and they showed a lot of interest and this pushed the feature to production stages and talks about integrations with Sayollo's platform.

Takeaways
  • eCommerce companies are always looking for innovative ways to reach their audience.
  • Game space with points to earn systems are a great user experience.
  • Sayollo's platform helped reached users outside the eCommerce sites.
  • Awareness campaigns helped remind users of their products in their abandoned carts.
  • Integration process can take a while.

PROJECTS

PROJECTS

Web Design

SAYOLLO

Redesign Sayollo's company home page, blog, one pagers, campaigns and more.

CMarket

Crypto currency trading and teaching company website with SAAS plan.

BNR company

Construction and flooring company with unique products and services.

MetaBIT UI

UI design for an analytics software featuring graphs, statistics and more.

Monster hunter world

Promotional site for the game Monster Hunter World.

Overwatch APP

App design for the game Overwatch with Statistics, Esports, News and more.

SAYOLLO

Redesign Sayollo's company site, blog, one pagers, campaigns and more.

BNR company

Construction and flooring company with unique products and services.

MetaBIT UI

UI design for an analytics software featuring graphs, statistics and more.

Marketing

3D ART

Smart home app

App UX design for smart home devices, that allows the users to operate & monitor their home and all their devices in one app through their phone in the easiest way possible.

Read More
SAYOLLO REDESIGN

Redesign Sayollo's embedded commerce platform with new features like multiple products and categories, addition of cart, purchase history, FAQ, Chat and Order Tracking.

Read More

Contact me

Drop me a message and I'll get back to you as soon as possible.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Design user experience and interface for Desktop and Mobile.

Branding, typography, logo design, marketing campaign and more.

Modeling, animation, character design and 3d products.

SAYOLLO REDESIGN

Redesign Sayollo's embedded commerce platform with new features like multiple products and categories, addition of cart, purchase history, FAQ, Chat and Order Tracking.

Read More
SAYOLLO REDESIGN

Redesign Sayollo's embedded commerce platform with new features like multiple products and categories, addition of cart, purchase history, FAQ, Chat and Order Tracking.

Read More
SAYOLLO REDESIGN

Redesign Sayollo's embedded commerce platform with new features like multiple products and categories, addition of cart, purchase history, FAQ, Chat and Order Tracking.

Read More
SAYOLLO REDESIGN

Redesign Sayollo's embedded commerce platform with new features like multiple products and categories, addition of cart, purchase history, FAQ, Chat and Order Tracking.

Read More